Digital Communications
Program Transfer Guide
University of Baltimore

Effective
Fall, 2024 - Current
Instruction Methods
In person
About the Program
Digital, mobile and social media are now integral to the communication strategies of businesses, nonprofit organizations and government agencies. Employers are looking to hire communication specialists versed in writing, marketing and production as they relate to the technologies of the 21st century. Develop expertise in strategy, writing and design for digital media and become an asset to any business or organization.
In this Bachelor of Arts program, you'll:
- learn how to write and design effectively for digital media
- explore the impact of digital technologies on 21st-century communication, business, arts and culture
- examine business applications of digital media
- perfect strategies for informing and persuading audiences
- think critically and creatively to solve problems and adapt to new technology environments.
How it works:
You'll take a set of seven core courses that provide a broad-based, practical understanding of communication in the 21st century, exploring the history, theory and impact of communication media, especially digital and social media.
You'll also choose an area of focus:
- Media Design & Production
- Digital Theory & Culture
- Public Relations & Social Media
- Media Writing.
The courses you take for your focus area will be determined by you and your adviser, based on entrance qualifications and career objectives. You'll supplement your digital communication major courses with general electives and general education studies.